Dept5

Selected cases/Trailers and video ads

Arator, 30 seconds

Blizzard Entertainment

World of Warcraft: Midnight campaign edits

Campaign cuts from Midnight cinematics: the Arator 30 second edit, 15 second Play Now and Pre-purchase spots in 16:9 and 4:5, and four 15 second spots for Action, Narrative, Xalatath and Blood Elves.

Our role

Dept5 cut the spots from Blizzard's cinematics and handled sound design, motion graphics and end cards for CTV and paid social.

The value

One cinematic became a full campaign. Each spot has its own story angle, so the media plan had a version for action fans, story fans and Blood Elf players, in every format CTV and paid social needed.

Client
Blizzard Entertainment
Year
2026
What we did
  • Trailer editing
  • Sound design
  • Motion graphics
  • End cards
  • CTV and paid social

Campaign versions

Play Now, 15 seconds, 16:9
Pre-purchase, 15 seconds, 16:9
Action, 15 seconds
Narrative, 15 seconds
Xalatath, 15 seconds
Blood Elves, 15 seconds
Play Now, 15 seconds, 4:5
Pre-purchase, 15 seconds, 4:5

World of Warcraft cinematics and game footage belong to Blizzard Entertainment.

Tell us what you are launching.

Dept5 is a creative production studio in Buena Park, California. Since 2015 we have made trailers, video ads, AI video ads, motion design, key art and HTML5 for more than 100 companies, working with brands directly and with agency partners.

david@dept5.com714-576-4733